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Emotional Trigger: The Secret to Donations

Best PracticesChurch & religious fundraising ideasGiving TuesdayGuide to GivingIdeas Views: 23

Humans are social animals. Emotions motivate us all, and this is particularly true when it comes to donating. Our emotions frequently influence charity decisions more than logical thinking, whether out of empathy, compassion, or a desire to change the world. We are more likely to donate when we feel an emotional connection to the cause...

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